Exterior – You can add photos of your business’ exterior, helping your new consumers recognize your building in real life.Interior – You can add images that give your customers a precise idea of what your business looks like on the inside.Video – Adding a video to your GMB profile is an excellent opportunity to stand out. Use video to show new customers who you are in a fun and interesting manner.Cover photo – Add a cover photo to the top of your GMB profile that best represents your company.Logo – A logo helps your customers recognize your business on Google.Wondering what kinds of photos you can add to your business listing? Step 3Įnter your business name and select ‘Next.’ Go to this link and select ‘Manage now’ in the top-right corner. Sign in to your Google Account that is associated with your business (or create a Google Account if you don’t already have one). Here’s a step-by-step guide to creating your Google My Business listing. Accessibility or additional attributes of your businessġ1 Steps to Create Your Google My Business Profile.Business name and contact info (phone number, email, physical address, etc.).GMB allows you to add the following information in your listing: What Business Information Can You Add in Your GMB Profile? GMB has a centralized, easy-to-use dashboard, allowing you to manage your business info across several Google-based platforms.It gives you an opportunity to rank higher in SERPs even if your business is not internationally recognized, or you aren’t spending boatloads of money on sponsored product listings.GMB’s review feature allows consumers to submit reviews on your business, increasing your chances of building better relationships with your consumers.It offers data-driven insights about your online presence with additional access to Google Ads and Google Analytics.It helps create a strong online presence, increasing your probability of appearing in relevant Google searches.Here are some of the key benefits of creating a GMB profile for your business: Google My Business (commonly known as GMB, and formerly known as Google Local and Google Places) allows your company or business information to be shown by Google in a variety of ways. As you can see in the image below, the searcher will also be shown a map of the area with the top listings highlighted.
These results are the GMB listings of relevant local businesses. Plus, they’ll also see a list of local businesses at the top of the SERP.
Now, if somebody searches the keyword “ lawyers in USA” on Google, they’ll see a list of websites that have high SEO scores for this particular keyword. Suppose you own a law firm in the USA, and you’ve listed your location on your GMB.
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Google My Business is a free platform that allows businesses to create their profiles, entering important info such as their location, operating hours, official website, and products/services they offer.Īll this info appears in a small section at the top of the search engine results pages (SERPs). Plus, you’ll explore a step-by-step process to set up and optimize your GMB profile within no time. In this article, you’ll learn what GMB is and why you need it. Regardless of the size of your company, Google My Business can provide you with a platform to share important info about your business with your audience in an easy-to-understand format. Eventually, it can help you increase clicks and get more conversions. It is observed, an average business receives 59 actions from their GMB listing every single month. Well, Google My Business (GMB) can be your silver bullet. Do you want to outrank your competitors on Google? Do you want to attract organic traffic to your site?
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